Artificial intelligence (AI)

6 APR 2026 ⎯ 2 MINS READ

Kiss the Future Meetup #3: The Moment Retail in BiH Started to Shift

insight

Kiss the Future Meetup #3: The Moment Retail in BiH Started to Shift

Something shifted in BiH’s retail scene last week - and we were in the room when it happened.

Kiss the Future Meetup #3 brought together builders, strategists, and innovators working at the intersection of AI and retail, opening up a conversation about what’s already changing the way we shop, sell, and scale - both in Bosnia and Herzegovina and beyond.

The meetup opened with guest lecturer Zenina Dedić, Executive Director of Digital Hub, who joined us from Salzburg. Her talk focused on the reality of AI adoption in retail - from challenges like dead stock and inefficient supply chains to a more fundamental issue: businesses still not making use of the data they already have. It was a direct and grounded perspective that set the tone for the rest of the event.

Following that, Bloomteq’s software engineer Jasmin Dudić presented a live demo of Xport, showing how raw retail data can be translated into clearer, more strategic business decisions. It was a practical look into how technology built in BiH is already being used to create impact - both locally and internationally.

The event wrapped up with a panel discussion connecting perspectives from the EU, the United States, and the Western Balkans. The conversation focused less on theory and more on what is actually working in AI-driven retail today, as well as what it realistically takes to get there.

The panel featured: Zenina Dedić, CEO, Digital Hub Mirza Sefer, Head of IT, Konzum Bosnia and Herzegovina Alen Malkoč, CEO, FlyRank AI Ismir Harambašić, Co-founder, Bloomteq and was moderated by Haris Alikadić, AI Solutions Enablement Manager at Bloomteq.

The meetup was supported by AS Holding, Klas d.d. Sarajevo, Mak Zara d.o.o. Sarajevo, PTrade LLC Lavazza, Ella voda and Municipality Centar Sarajevo, whose continued partnership makes this format possible. We were also joined by representatives from more than 20 retail companies across Bosnia and Herzegovina.

Special thanks goes to Sanela Dujković, Head of Communication Development at Bloomteq, who hosted and guided the event.

Moments like this are a reminder of why these conversations matter - and why they need to happen here.

To close, we’re sharing a selection of highlights from the meetup, captured by Klock Video.

A big thank you to Konzum BiH, AS Holding, iNovine BH, Lidl Bosnia and Herzegovina, dm drogerie markt Bosnia and Herzegovina, Zeka Comerc, Violeta d.o.o., fonTELe.ba, DRESSCODE, BASHKA Chocolatier, Penny Plus d.o.o for being part of it.

/

Artificial intelligence (AI)

Latest news

Subscribe to Our Newsletter

Sign up for our newsletter to receive the latest updates, insights, and industry news.

light_logo
Iso Certificate for Quality Management Iso Certificate for Information Security AWS Partner

/ Kolodvorska 12, 71000 Sarajevo, BiH

/ E-mail: info@bloomteq.com

/ Call: +387 62 949-259

© 2026 Bloomteq. All Rights Reserved.

Privacy Policy